KST
W
VS
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WordPress vs Ghost

Comparación detallada para ayudarte a elegir la herramienta correcta en 2026

📅 Última actualización: 4 de febrero de 2026⏱️ 12 min read📊 CMS

🏆 Veredicto Rápido

¡Empate! Ambas son excelentes opciones.

WordPress is the most flexible CMS for any type of website. Ghost is purpose-built for publishing with native memberships and newsletters, offering a cleaner experience for bloggers and creators.

📊 Visual Comparison

Comparación de Puntuación General

80
WordPress
vs
80
Ghost

Desglose por Categoría

WordPress: 10%CaracterísticasGhost: 10%
WordPress: 90%PreciosGhost: 90%
WordPress: 70%Facilidad de UsoGhost: 70%
WordPress: 75%SoporteGhost: 75%
WordPress: 60%IntegraciónGhost: 60%

WordPress Destacados

  • Powers 40%+ of all websites
  • 60,000+ plugins available
  • 💰 Free (hosting from $3/month)

Ghost Destacados

  • Built specifically for publishing
  • Built-in memberships and payments
  • 💰 Free self-hosted / $11/month managed

Comparación de características

FeatureWordPressGhost
Self-hosted
Managed OptionsWordPress.comGhost(Pro)
Themes10,000+100+
Plugins60,000+Integrations
E-commerceWooCommerceBuilt-in memberships
SEOVia plugins (Yoast)Built-in
MembershipVia pluginsNative
NewsletterVia pluginsNative
APIREST APIContent + Admin API
MultilingualVia pluginsLimited

¿Qué es WordPress?

W

WordPress

CMS

wordpress.org

WordPress is the world's most popular content management system, powering over 40% of all websites. It's an incredibly flexible, open-source platform with a massive ecosystem of themes and plugins.

Ventajas

  • Powers 40%+ of all websites
  • 60,000+ plugins available
  • Thousands of themes
  • Complete content ownership
  • Massive community and support
  • Can build any type of website

Desventajas

  • Requires hosting and maintenance
  • Security requires vigilance
  • Plugin conflicts can occur
  • Performance requires optimization
  • Gutenberg editor divisive

¿Qué es Ghost?

G

Ghost

CMS

ghost.org

Ghost is a modern, open-source publishing platform designed specifically for professional bloggers and newsletter creators. It includes built-in memberships, newsletters, and monetization.

Ventajas

  • Built specifically for publishing
  • Built-in memberships and payments
  • Native newsletter functionality
  • Fast and lightweight
  • Clean, distraction-free editor
  • SEO-optimized out of the box

Desventajas

  • Limited to publishing use cases
  • Smaller theme and plugin ecosystem
  • Managed hosting is expensive
  • Less flexible than WordPress
  • Fewer customization options

Comparación de precios

WordPress

Free (hosting from $3/month)

Free software + hosting costs

Plan gratuito disponibleView detailed pricing →

Ghost

Free self-hosted / $11/month managed

Free self-hosted / Managed plans

Plan gratuito disponibleView detailed pricing →

📊Análisis en Profundidad: WordPress vs Ghost

Elegir entre WordPress y Ghost puede ser desafiante, ya que ambas herramientas ofrecen características atractivas para flujos de trabajo modernos. En esta comparación completa, analizaremos cada aspecto para ayudarte a tomar una decisión informada.

WordPress

WordPress is the world's most popular content management system, powering over 40% of all websites. It's an incredibly flexible, open-source platform with a massive ecosystem of themes and plugins.

Ghost

Ghost is a modern, open-source publishing platform designed specifically for professional bloggers and newsletter creators. It includes built-in memberships, newsletters, and monetization.

🎯Mejores Casos de Uso

Cuándo elegir WordPress

  • Para Equipos:

    Powers 40%+ of all websites

  • Para Pequeñas Empresas:

    60,000+ plugins available

  • Para Empresas:

    Thousands of themes

Cuándo elegir Ghost

  • Para Individuos:

    Built specifically for publishing

  • Para Pequeñas Empresas:

    Built-in memberships and payments

  • Para Equipos:

    Native newsletter functionality

🔍Análisis Profundo de Características

Self-hosted

WordPress:✅ Yes
Ghost:✅ Yes

Managed Options

WordPress:WordPress.com
Ghost:Ghost(Pro)

Themes

WordPress:10,000+
Ghost:100+

Plugins

WordPress:60,000+
Ghost:Integrations

E-commerce

WordPress:WooCommerce
Ghost:Built-in memberships

SEO

WordPress:Via plugins (Yoast)
Ghost:Built-in

💰Análisis de Precios

WordPress

Free (hosting from $3/month)

Free software + hosting costs

✅ Free tier available

Ghost

Free self-hosted / $11/month managed

Free self-hosted / Managed plans

✅ Free tier available

💡 Pro Tip

Both tools offer free trials or tiers. We recommend testing both with your actual workflow before committing to a paid plan.

🏆Nuestra Recomendación

Después de un análisis y pruebas extensas, esta es nuestra opinión: Tanto WordPress como Ghost son excelentes herramientas que pueden mejorar significativamente tu productividad. La mejor elección depende de tus necesidades específicas.

Choose WordPress if:

You need maximum flexibility, want to build more than a blog, or need access to the massive WordPress plugin ecosystem.

Choose Ghost if:

You're a blogger or newsletter creator who wants built-in memberships, subscriptions, and a clean publishing experience.

Preguntas frecuentes

Yes, Ghost is significantly faster out of the box because it's purpose-built for publishing without the overhead of plugins. WordPress can match Ghost's speed with optimization.

Veredicto final: ¿Cuál deberías elegir?

Elige WordPress si

You need maximum flexibility, want to build more than a blog, or need access to the massive WordPress plugin ecosystem.

Elige Ghost si

You're a blogger or newsletter creator who wants built-in memberships, subscriptions, and a clean publishing experience.